Tips for Impressing your Important Clients
All businesses have their list of premium clients that make up the bulk of their customer base. While all of your customers are very important, these few are vital to your company. So how do you impress them to ensure your relationship grows and you are the first person they think of when needing a business in your industry? From Sydney harbour dinner cruises to exceptional customer relationship building we’ve got the ultimate tips that are sure to impress:
High level of customer service, above all
You can take them out for several seafood business lunches but if the service isn’t there, you won’t retain them for long. Make sure that you have the right people allocating the right amount of time to your important clients. If you think necessary, have one staff member assigned to solely looking after their needs. Make sure that phone calls are returned in a timely manner and the highest level of professionalism is shown at all times. Invest in them, and they will see the benefits of investing in you and your company.
Show them your successes
You should feel proud of everything you’ve achieved for other important clients. Why not let them know this? By demonstrating that you can go above and beyond with clear examples, your important customers will be able to have more confidence in what you can do for them.
Meet them on a personal level
While it’s important that you meet all of their business needs, you also want to connect with them on a personal level. Follow up when you see them about how their son’s soccer game went last week, or how their daughter’s 18th was. Keep track and be mindful of what is happening in their personal as well as their professional life. This will not only help you to connect with your client but it will also give you an insight into what drives them and how you can better meet their needs as well.
Go above and beyond
Going above and beyond the call of duty for a client is a great way to impress them and let them know that no where else could they receive the same level of service that you are offering them.
Entertain them
When it comes to Christmas and other gift giving times of year, your important client’s should know that you’re thinking of them. Treat them like VIP’s. One great way to do this is to take them on one of the Sydney harbour cruises for a lunch or dinner with their spouses. Investing in your relationships is so very important and this is a great way to help build rapport and confidence with your client.
There are several ways to really knock your client’s socks off. By paying attention to detail and being confident in the services you are providing, there is no doubt that those that are important to your business will soon see you as an invaluable relationship to have also.
